Are you planning to take the Common University Entrance Test (CUET) for Mass Media Communication in 2023? This can be a daunting task, but don’t worry! We’ve got you covered. This article will give you a comprehensive overview of the CUET Mass Media Communication Syllabus 2023 and topics that are included in the CUET for Mass Media Communication. From broadcasting to media writing, this is your ultimate guide to studying for the exam and successfully passing it!
CUET Mass Media Communication Syllabus 2023
The syllabus for the Common University Entrance Test (CUET) for Mass Media Communication for the academic year 2023 has been released by the official website. Candidates can download the CUET Mass Media Communication Syllabus PDF in English from the official website. The Mass Media And Communication Syllabus covers a wide range of topics including Communication, Journalism, Radio, Cinema, Social Media, and more. Candidates who are interested in appearing for the exam can also download the CUET Mass Media Communication Syllabus PDF in Hindi from the official website. Below the Table you can see the Mass Media And Communication CUET Syllabus:
CUET Mass Media Communication Syllabus 2023
Mass Media Communication
(i) Culture and Communication What is culture? Relationship between culture and mass media; communication in the cultural context; media as vehicle of cultural transmission; representation and stereotyping in Mass Media.
(ii) Communication and Social Change Social change: meaning; media as a catalyst for social change (with examples of various social movements).
(i) Qualities of a good Journalist. An understanding of the following: nose for News, inquisitiveness, language skills, trustworthy and empathy.
(ii) Ethical Issues in Journalism. A brief understanding of each of the following with examples: sensationalism, fake news, paid news, plagiarism, advertorials, partisan reporting and sting operations.
(i) Advertising concepts & process,
(ii) \Functions of Advertising,
(iii) Types of Advertising (Cross promotions, Merchandise, Convert Advertising),
(iv) Forms of Advertising
(i) Pre-Shooting stage.
(ii) Shooting Stage.
(iii) Post-Shooting Stage.
(i) Writing for Radio Characteristics of a Radio Script: conversational language, active voice, simple sentences, avoidance of technical
jargons and capability of creating imageries. Brief understanding of the radio studio and transmission equipment: types of microphones; amplifier, sound mixer, speakers; audio recording.
(iii) Radio Jockeying
Role of a radio jockey; skills required:
command on language (spoken and written),
connectedness with the audience;
knowledge about the recording equipment.
(i) History of Cinema A brief understanding of the early experiments done by the following: Lumiere Brothers, John Grierson, Robert Flaharty and Dada Saheb Phalke.
(ii) Cinema Genres. Defining genre theory; an understanding of the various types of genres (with suitable examples): action, westerns, comedy, crime, drama, fantasy/sci-fi, historical, animation, romance and musical.
(iii)Cinema and Social Change. Parallel Cinema movement in India: Issues depicted and low budget production process (with reference to examples such as Shyam Benegal’s Manthan).
6. Social Media
(i) Definition of social media.
(ii) Types of social media platforms. Self-explanatory.
(iii) Role of social media in democracy. Role of social media in creating collective identities with reference to sharing of information; cyber activism (with suitable examples)
(iv) Cyber Crime. A understanding of online bullying; stalking; trolling; online frauds.
(v) Netiquettes. Meaning and importance of netiquettes; an
understanding of netiquettes such as: identification of oneself; respect for others’ privacy, use of appropriate language and imagery; do not spam.
7. New Media
(i) Internet as the meeting point of all the mass media.
(iii) Mass communication model of a few transmitting to a vast number of receivers.
(iv) Gigantic organization.
(v) Huge technical infra-structure
(vi) Large scale revenue.
(vii) The changed paradigm due to the Internet.
(viii) Empowering an individual to post data on the Internet.
(ix) Information, message in one medium triggering off activity in the others.
(x) Many sources of the same information.
(xi) Distribution of the information between indi9viduals on an unprecedented global scale.
(xii) Rapidity of opinion generation on a local, national and gloabal scale.
(xiii) The socio-political implications of the new information order.
(xiv) The Strengthening of democracy.
(xv) Emerging trends in Mass Communication
CUET Legal Studies Books – Expert Recommended List
There are a few core legal studies books that are recommended by experts for students preparing for the Common University Entrance Test (CUET). These books will provide students with the necessary foundation to understand the legal concepts that will be tested on the CUET.
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CUET Mass Media Communication Preparation Tips
There is no one-size-fits-all answer to the question of how best to prepare for the Common University Entrance Test (CUET) for Mass Media Communication. However, there are a few general tips that may help you in your preparation:
Get familiar with the CUET Mass Media Communication syllabus: The first step is to get acquainted with the syllabus for the entrance exam. This will give you a fair idea about the topics that will be covered in the exam and help you prepare accordingly.
Understand the pattern of the exam: Once you are aware of the CUET Mass Media Communication syllabus, it is important to understand the pattern of the exam. This will help you know what to expect in terms of question types and difficulty level.
Make a study plan: Once you have a fair idea about the syllabus and exam pattern, it is time to make a study plan. This should include which topics to focus on first, how much time to spend on each topic, etc.
Start preparing early: It is always advisable to start preparing for an exam well in advance. This gives you enough time to revise thoroughly and also reduces last-minute stress.
Practice mock tests: One of the best ways to prepare for any entrance exam is to take mock tests. This not only helps you assess your preparation level but also familiarizes you with the test-taking process.
CUET Mass Media Communication Syllabus 2023: 5 FAQs
The full form of CUET is the Common University Entrance Test. This test is conducted by the National Test Agencies (NTA0 for admission into undergraduate programs.
The syllabus for the CUET Mass Media Communication section can be found on the official website. The syllabus covers a wide range of topics, including communication theory, media history, mass media and society, and research methods.
To prepare for the CUET Mass Media Communication exam, you should first familiarize yourself with the syllabus. Then, you can start studying by going through lecture notes, textbooks, and other reference materials.
You can find more information about the CUET, including the syllabus and registration details, on the official website of theCommon University Entrance Test (CUET).
The subject of mass media and mass communication will be covered by one question paper with 50 questions, of which 40 should be answered.